HDF

CONSULTING


New Agency. Seasoned Expertise.

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About us

Crafting Influence. Driving Impact.


HDF Consulting is a strategic communications and brand influence agency helping businesses build reputations, engage audiences, and drive growth.
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Founded by Helen Da Fonseca, a global communications expert with 17 years of experience, HDF Consulting brings expertise in corporate strategy, media influence, and stakeholder engagement.

Her career includes developing strategies for top brands at Ogilvy & Mather across beauty, automotive, banking, insurance, FMCG, and energy. At L’Oréal, she led corporate communications, CSR, and sustainability, serving on the Country Executive Committee in South Africa before transitioning to the Global Headquarters in Paris to drive strategic initiatives on an international scale.

Helen holds an Honours Degree in Public Relations and a Master’s Degree in Marketing, her research focused on the influence of celebrity brand ambassadors and social media influencers on consumer behaviour.
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Through HDF Ventures, we develop industry-shaping solutions, including Influence Recycle, a platform tackling overconsumption in beauty and fashion by redistributing excess PR products to social causes.

Our Mission

impact

Through

innovation

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Services

PR

We craft powerful narratives that amplify your brand’s voice and connect deeply with your audience. From influencer partnerships to strategic storytelling, we help you build trust, drive engagement, and stand out in a competitive landscape.

Brand Strategy
Corporate PR
Crisis Management
Media Relations
Visual Identity

Marketing

We craft innovative strategies that blend creativity and data-driven insights to elevate your brand. From digital campaigns to content marketing, we help you engage, convert, and grow in a competitive landscape.

Brand Positioning
Digital Strategy
Content Marketing
Campaign Development
Customer Engagement

INFLUENCE

We connect brands with the right voices to build credibility, engagement, and lasting impact. Through strategic collaborations and creative storytelling, we craft influencer campaigns that resonate and deliver results.

Influencer Strategy
Brand Partnerships
Campaign Management
Community Growth
Impact Measurement

VENTURES

We build, launch, and scale innovative businesses that redefine industries. As founders, we create and invest in ventures that drive impact, sustainability, and long-term success.

Venture Development
Brand Creation
Market Disruption
Scalable Growth

TECHNOLOGY

At HDF Consulting and Ventures, we transform ideas into impactful digital solutions. From enhancing user experiences to optimizing business operations, we create seamless, future-ready systems that align with your goals. Our approach combines innovation, sustainability, and strategic thinking to empower your business in a rapidly evolving digital world.

Digital Transformation
Custom Software Development
AI Integration
User Experience (UX) Optimization
Data Analytics & Insights

Blog

insights /


Explore the latest trends, strategies, and stories shaping the future of brand influence, innovation, and sustainability.

Read the latest
The New Rules of Influence: How Brands Can Build Trust in a Crowded Digital Space

The New Rules of Influence: How Brands Can Build Trust in a Crowded Digital Space

April 11, 2025
Sustainability in Action: How Influence Recycle is Tackling Overconsumption

Sustainability in Action: How Influence Recycle is Tackling Overconsumption

April 11, 2025
The Future of Brand Gifting: How Influence Recycle is Changing the Game

The Future of Brand Gifting: How Influence Recycle is Changing the Game

April 11, 2025
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CONSULTING

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